"Super Rewards commands an expert understanding of MMO players. This targeting expertise enables us to present the most relevant advertising offers based on our users’ behavior. It all adds up to the user being able to get free G-Coin by participating in engaging and rewarding offers, while supplying NHN with a very stable and healthy revenue stream."
Press Releases
Super Rewards to Be Virtual Currency Solution for Top MMOs
Super Rewards, an Adknowledge company and a leader in monetizing virtual currency for online games, today announced that it has partnered with four top MMO (Massively Multiplayer Online) publishers to provide fully-managed virtual currency monetization solutions for their games. NHN USA, Gala-Net, OGPlanet, and OnNet USA, the makers of some of the web's most popular and exciting game worlds, will use Adknowledge's offer-based platform to monetize its games, maximizing revenue and rewarding gamers with additional points, virtual goods, or virtual dollars for completing offers.
Super Rewards was selected as the premier virtual currency solution by these leading game publishers because of its proven success in monetizing their user base, unparalleled extensive reach, sophisticated fraud protection and management, and exceptional customer service.
Super Rewards allows online publishers to incorporate a monetization platform as a seamless and integral component to their online games MMO gamers can earn in-game points by completing a survey, watching a video, or subscribing to online services that are of value to them. The advertiser offers generate revenue for publishers. Super Rewards then converts non-paying players into revenue producing users. The company's comprehensive offer filtering system (including Offer Black and White Listing) ensures that the right offers are presented to the right players at the right time -- all while maintaining the best user experience possible.
"Unlike others in the space, Super Rewards has the monetization expertise that extends beyond Facebook and into MMOs, virtual worlds, and other online games," said Jason Bailey, General Manager. "We understand the special needs of gaming publishers, which is what attracts MMOs to our monetization solution."
"Super Rewards commands an expert understanding of MMO players. This targeting expertise enables us to present the most relevant advertising offers based on our users' behavior. It all adds up to the user being able to get free G-Coin by participating in engaging and rewarding offers, while supplying NHN with a very stable and healthy revenue stream," said Daniel Chang, NHN Vice President of Business Development.
With 11 global offices, an expanding advertising operations team that acquires localized offer inventory on a country-by-country basis, and an ad inventory that spans across 50,000 advertisers, Super Rewards' extensive global reach is one of the factors that attracts MMO publishing partners. Combined with parent-company Adknowledge, Super Rewards reaches approximately 30-40% more global users and advertisers than its competitors. "Both the domestic and international markets are very important to OGPlanet, which is one of the primary reasons why we chose to partner with Super Rewards," said Victor Bautista, Billing Manager of OG Planet. "They have extensive coverage in our most important target regions, both at home and abroad. When we launched OGPlanet Europe, Super Rewards was able to deliver immediate revenue."
Super Rewards' deep understanding of the MMO industry is also showcased in its highly-sophisticated fraud protection systems. Fraud protection is a serious concern for many MMOs and publishers. To address this issue, Super Rewards uses a combination of sophisticated proprietary systems, internal reviews; and a third-party partnership with industry-leader ThreatMetrix, to create a robust fraud protection system. This three-prong approach enables Super Rewards to identify suspicious activity remove fraudulent activity before they reach its publishers.
Jay Heo, Director of Business Development at Gala-Net, said, "Fraud is a very real threat to any business, including ours. Super Rewards is committed to our protection and demonstrates this with their robust fraud protection systems, and with their fraud experts. They work hand in hand with us to identify high-risk users and to protect our bottom line. Huge revenues are great, but even better is when that revenue is fully authenticated."
In addition to fraud protection, Super Rewards also handles the customer service for its MMO publishers. From user questions and complaints, to technical support and maintenance, customer service issues are logged, tracked and handled by a team of agents 24/7/365. These quality assurance measures enable publishers to focus on their businesses, while knowing their users are receiving the service they need.
"Super Rewards not only boosts our overall revenues by providing our players with an engaging and free way to earn Campus Credit, but they also do a phenomenal job of handling all customer service for OnNet. This service ensures that all of our players are having the best user experience possible and frees us to focus on core business -- developing superior online games," said Chris Ahn, Business Development Manager for OnNet USA.
About Adknowledge
Adknowledge operates the 4th largest marketplace for advertisers to connect with their target audiences in hard-to-reach places on the Web with similar ROI as search. Since its founding in 2004, Adknowledge has grown organically and through acquisitions (including Miva, Super Rewards and Hydra) to become the largest privately-owned Internet advertising network. The company connects advertisers with consumers across the long tail Web via multiple channels, including mobile, email, search, domains and social networks. For more information on Adknowledge, visit www.adknowledge.com.
Press Contacts:
Eric John
VP Marketing, Adknowledge
ejohn@adknowledge.com
Cindy Osbron
Director of Marketing, Super Rewards
cosbron@adknowledge.com

















